What’s Lurking In...

At first glance, BMW’s vast stand is nothing but a sea of compulsory hybrids and Herr Reithofer giving the thumbs up . But a dark doorway beckons into M-land. Here it is compared to the entire BMW area, a single red dot in a maze of yawn: Get inside and it’s all that matters...

Geneva Motor Show: BMW ...

Filed under: Geneva Motor Show , Hybrids-Alternative , Economy , Sedans/Saloons , BMW , Executive , News BMW is replacing its executive 5 series this year, but it almost managed to upstage the new car’s debut at the motor show with the unveiling of a hybrid concept of the popular...

Geneva Motor Show: Mits...

Filed under: Geneva Motor Show , Crossovers/CUVs , Mitsubishi , News The image of the off-road vehicle has changed. The chunky looks of the 4×4 no longer belong to thirsty vehicles that are more at home down tracks and fields than on suburban streets. As a result of this,...

BMW M3 Donut FAIL! [LOL...

This E36 BMW M3 passenger’s Match.com profile reads: “Likes: burnouts, Bimmers, donuts on video. Dislikes: seatbelts, closed doors, and being thrown from my car.” Thankfully, the man seems okay after being G-jected from his seat. (H/T to Steve!) Here is the original...

A Video Peek Inside BMW...

One week ago, I rediscovered pictures I took inside BMW’s closed-to-the-public motorsport museum . Those images were four years old, however, and their pron was limited. Now someone has YouTubed an off-the-cuff video tour of the same building. McLaren overload, anyone? This...

BMW 5-Series ActiveHybr...

BMW hooks hybrid tech to one of its magnificent inline-sixes for the first time. With its X6 and 7-series ActiveHybrid models, BMW proves that hybrid technology needn’t mean dull driving dynamics or low-horsepower eco-nerdiness. Now with its new 5-series ActiveHybrid, seen in concept...

G-Power creates mental ...

Filed under: Sedans/Saloons , Tuners , BMW , Executive , Luxury , News No BMW is too big or too ugly to get some serious tuning treatment, according to G-Power. The firm has already had its hands on the M3, M6, Z4 and performance SUVs X5M and X6M and has now turned its attentions to...

By the Numbers: Audi RS...

I know that it can be rather premature to compare the E92 BMW M3 to the new Audi RS5 considering that no one has driven the new RS5. Can we be a little hypothetical here just for a minute? Okay, great. Let’s take the new E92 BMW M3 with all of its 414hp and 295 ft-lbs. of torque V8...

Mini Countryman’s...

Filed under: Crossovers/CUVs , Hatchbacks , Marketing/Advertising , Videos , BMW , MINI , News There’s still another six months to go before we’re likely to see the eagerly-anticipated Mini Countryman in UK showrooms, but the cogs of BMW’s marketing machine have already...

Audi Jumps On Jalopnik ...

Audi continues to take swipes at other automakers , this time using the Jalopnik-approved term “beige” to refer to Lexus and thus perpetuating our stance that Beige is the new Vanilla . When we use the meme Beige Bites Back we mean boring, lifeless toaster cars will have...